Publish locally, connect globally

Friday, May 26, 2006 at 2:52 PM

If you've ever wandered into a tiny bookshop in a quiet town, you've probably stumbled across a book published by Arcadia – a publisher that specializes in bringing to life the unique history of America's small towns. A partner in Google Book Search, Arcadia joined the program so people everywhere could discover books about places that hold personal meaning to them. Like the "small" town of Dorchester, Massachusetts – once an independent farming community, now a longstanding Irish-American enclave of Boston, passionately celebrated in song and affectionately referred to by locals as "Dot."

For us, Arcadia's success is exciting because it demonstrates what we hoped Google Book Search would enable: readers finding books they have a personal connection to, regardless of whether they have the opportunity to visit the local bookstore in "Dot" or anywhere else. Here's a video about Arcadia that we showed this past weekend at BookExpo America. Enjoy.


No comments: